Aloha Surfboards was conceived in the late 70's and over time has excelled above fierce competition to become one of the premier brand names in the performance surfboard arena.

From its inception Aloha has relied on the collective talents of the shapers, designers, and an elite team of surfers to ensure the progression of the Aloha product. The synergy between these unique individuals has maintained Aloha's position at the forefront of surfboard technology and cemented the brand into surfing's rich history. Today Aloha continues to draw from an extensive research and development program to test, refine, and produce high quality performance surfboards for surfers of all experience levels.

This ongoing commitment to surfboard design and progression has seen Aloha take a leadership role with the integration of the new SLXC, epoxy stringerless biaxial carbon rail construction, into the 2011 Aloha surfboard range. Aloha has and always will strive to provide World Champions, free surfing hellmen, the committed local, and the weekend surfer alike, the equipment needed to achieve their ultimate surfing experience.